+++ BMW brand achieves sales growth of 2.3% in HY1 –double-digit growth for models in upper price segment +++ BMW BEV deliveries climb 34% to over 179,500 units in first half-year +++ Profitability targets exceeded: Group EBT margin of 10.9% for HY1 +++ Automotive EBIT margin at 8.6% in HY1 +++ Financial Services: New business posts significant growth +++ Zipse: “Delivering high profitability in target corridor for past ten quarters” +++ Outlook for 2024 confirmed +++
Munich. In a challenging environment, the BMW Group proves its high resilience and can confirm its full year guidance, after six months of 2024: Thanks to its extensive range of attractive products, with deliveries on a par with the previous year, the company posted an automotive EBIT Margin at 8.6% (Q2: 8.4%) in the first half of the year. Excluding depreciation from purchase price allocation related to BBA, the BMW Group posted an EBIT margin in the Automotive Segment of 9.6% (Q2: 9.4%). With a consistently high level of investment, the BMW Group also continues to strengthen its innovative power and enhance its future model line-up.
The sales success of the first half-year was largely driven by fully-electric vehicles (BEVs) and higher-priced BMW and BMW M models, which both saw double-digit growth. The BMW, MINI and Rolls-Royce brands reported a 24.6% increase in BEV deliveries to 190,614 fully electric vehicles. The BMW brand is in third place worldwide, with almost 180,000 BEVs delivered. In total, the company delivered 1,213,276 vehicles to customers across all BMW Group brands between January and June, thus reaching the same high level as the previous year (2023: -0.1%; Q2: 618,743 units; -1.3%).
+++ Deliveries of fully-electric BMW vehicles grow by +34.1% in the first half of the year +++ Sales of BMW brand up +2.3% globally +++ Worldwide deliveries by the BMW Group totaled 1,213,359 units +++ Sales growth in Europe and North America +++
Munich. With 179,557 fully electric vehicles delivered, the BMW brand achieved a +34.1% increase in BEV sales in the first half of 2024 compared to the previous year. Overall, the BMW brand grew by +2.3% compared to the previous year's period with 1,096,486 units sold in the first half of the year. The brand thereby outperformed its traditional competitors and managed to significantly gain market share in Europe. In total, the BMW Group delivered 1,213,359 vehicles of the BMW, MINI and Rolls-Royce brands in the first half of the year.
“In the first six months of the year, we saw double-digit growth of our fully-electric vehicles and models from the upper premium segment,” said Jochen Goller, member of the Board of Management of BMW AG responsible for Customer, Brands, Sales. “Despite a challenging market environment, we increased sales for the BMW brand in the first half of the year, thanks to our attractive product portfolio. The strong commitment of our BMW Group employees and our robust global retail network have made a significant contribution in this regard,” said Jochen Goller.
+++ Consistent strategic implementation: Dynamic BEV ramp-up aligned with profitability, as planned +++ BEV ramp-up continued as planned: 28% growth to around 83,000 BEVs in Q1 +++ BMW brand sales increased by 2.5% +++ Deliveries of models in the upper price segment rise by over 20% +++ Group EBT margin above target of >10% in Q1 +++ EBIT margin within the target range of 8-10% for nine consecutive quarters +++ Outlook for 2024 confirmed +++ Zipse: “Past nine quarters show continuity and reliability.” +++
Munich. The BMW Group continues its successful course in 2024: parallel to its dynamic BEV ramp-up, the company achieved its margin targets. In the first three months of the year, the company delivered around 83,000 all-electric vehicles from its BMW, MINI and Rolls-Royce brands and increased BEV sales by around 28 percent. The BMW brand overall increased its sales by 2.5%. At the same time, the EBIT margin in the Automotive segment of 8.8 percent was within the target range of 8-10 percent, according to the full-year guidance. At 11.4 percent, the EBT margin at Group level was above the strategic target of >10 percent.
After the challenges of the corona pandemic and semiconductor availability, the company has consistently delivered quarter by quarter within its 8-10% strategic EBIT corridor since Q1 2022. This has been achieved in parallel to its rapid ramp-up of electric mobility: Over the past two years, the BMW Group delivered more than 1.1 million electrified vehicles to customers. More than 60 percent of these were purely electric BEV models. The BEV share continues to rise steadily, as planned.
The fascination of the BMW Group lies not just in our products and technologies but in our history too, which has been written by inventors, pioneers and engineers.
Today, the BMW Group is the world’s leading manufacturer of premium cars and motorcycles and a provider of premium financial and mobility services. We operate over 30 production sites around the world and a global sales network.
At the BMW Group, we know we have a responsibility to society and the world. That’s why we have fixed targets and values that govern the way we do business. With the help of our strategic focus, we want to make a meaningful contribution to a more sustainable world and combine top-flight mobility with innovative technologies.
The BMW Group is the world’s leading provider of premium cars and motorcycles and the home of the BMW, MINI, Rolls-Royce and BMW Motorrad brands. Our vehicles and products are tailored to the needs of our customers and constantly enhanced – with a clear focus on sustainability and the conservation of resources.
As a multinational, the BMW Group operates in a wide variety of fields and offers a broad portfolio of products and services. To ensure full transparency and compliance, we regularly publish reports and compile our KPIs – from headcount and exact annual revenues to investments and R&D quotas. That way, our customers, partners and investors are always up to date with what’s going on in our organisation.
Fascination. At the BMW Group, it’s a global phenomenon. Formed by our products and technologies, but also by our innovativeness, pioneering spirit and visionary thinking, we have positioned ourselves as the market leader. We see the challenges we face as a privilege – because to us, driving technological transformation and developing new solutions for personal mobility are an opportunity: they are a chance to maintain a long-term focus on sustainability and enhance our culture of appreciation and equality. After all, it’s our people and their passion and commitment that will lead our organisation into the future.
With employees from over 110 nations, the BMW Group unites people around the world. What’s more, we know that the diversity and individuality of our team open up unique perspectives for our organisation. That’s why, to us, inclusion and equal opportunities are fundamental values that we uphold without compromise and will continue promoting and enhancing through our active commitment to diversity.
At the BMW Group, following and delivering on environmental standards is paramount. We have a range of measures in place to ensure regulations are adhered to across the board – by our suppliers as well as every one of our production sites worldwide. The conservation of natural resources and recycling are among our top priorities, and we work constantly to deliver on them by redefining our environmental standards and multistage due diligence processes.
Human rights are something we should not just uphold but also champion and increasingly focus on through projects and initiatives. With our various campaigns across the globe, we are committed to acting in line with our social standards. We also work with our partners to support the development and promotion of projects and ensure human rights are rigorously safeguarded along the global supply and value chains.
When it comes to future mobility, new and innovative perspectives are needed as we work together to come up with personal solutions. We work with various stakeholders and concepts to create space for exchanges within the BMW Group, with in-house and external experts, progressive personalities and unique points of view. Because that way, we can turn different ways of thinking and ideas into new solutions.
